Andy Strote Andy Strote

Freelancers: How to Make the 80/20 Rule Work For You

The 80/20 rule, or Pareto Principle, suggests that 80% of your results come from 20% of your efforts.

Or, if you look at the negative version of 80/20, 80% of your problems come from 20% of situations or people.

It’s worth analyzing how the 80/20 rule applies to your business. Make sure it’s working for you, not against you.

Read More
Andy Strote Andy Strote

Freelancer Loneliness, Working From Home

Loneliness can be a big problem for freelancers working from home.

But there are ways to overcome loneliness. The critical part is that you have to take action. No one else will do this for you.

Get the tactics to overcome loneliness here.

Read More
Andy Strote Andy Strote

Freelancers: How to Build a Strong Portfolio

You need to show a portfolio to get freelance work. There are many ways to build your portfolio.

Here are proven ideas for building a strong portfolio, whether you’re just beginning or are already established.

Also, should you ever work for free to build a portfolio? Everyone says no. I say maybe (as long as it’s your choice).

Read More
Andy Strote Andy Strote

What Freelancers Need In a Creative Brief (A Checklist)

As a freelancer, you should get a written creative brief from your client.

Use this checklist to get the information you need to provide an estimate and then do the project.

If you don’t get a written brief, work with the client to create one. Be sure to charge a “project definition” consulting fee.

Read More
Andy Strote Andy Strote

Stoicism For Freelancers: Clients Are Beyond Your Control Too

Many times, the “things” that are out of your control are people. Quite simply, you can’t control other people, including clients.

You can try to influence, coax, persuade, or motivate them, but in the end, clients are not in your control.

Here’s how you can apply a stoic mindset to some of the people you’ll run across.

Read More
Andy Strote Andy Strote

Stoicism For Freelancers: Some Things Are Beyond Your Control

Stoicism can often help you work through a tough situation.

Once you accept that some things are beyond your control, you can take the next steps towards a calm mind and plans to move forward.

Stoics say we are disturbed “not by things, but by the views we take of things.” That’s easy to say, not so easy to live in real life.

Read More
Andy Strote Andy Strote

Could You 10X Earnings by Providing 10X More Value?

To 10X your earnings you have to change what you’re doing. You can’t do 10X more of the same as you’re doing now.

Here are critical paths to follow if you want to dramatically increase your earnings.

It starts with offering the right expertise to the right clients.

Read More
Andy Strote Andy Strote

Freelancers: Should You Take a Full-Time Job? Maybe…

There are many reasons to switch from freelance to a full-time job.

It might be the easiest way to level up your skills. Or you could do it for financial reasons.

Just remember, your career path will not be a straight line. Do what’s right for you at this stage in your life. Here are some ideas.

Read More
Andy Strote Andy Strote

The Art of Note-Taking: From Chaos to Clarity

Learn how to take good notes. It will improve your efficiency and make you look like a pro in front of your clients.

Two key times to take notes: when you get a brief for a new project and when you start to get revisions.

Your notes can be a lifesaver. Make it a priority to become an excellent note-taker.

Read More
Andy Strote Andy Strote

Freelancers: How to Build Trust Quickly With New Clients

When you get a new client, before you start work on the first project, your job is to establish trust. Make the client comfortable that you are the right choice for the project.

They’ve seen your portfolio and now want to get going.

But they want to be reassured they can trust you with the work. Here’s how to get started.

Read More
Andy Strote Andy Strote

Freelancers: Find New Clients With This Technique

Here’s how to find new clients that are like your favorite client.

Be intentional about who you work with. Use this technique to find the clients that are right for you.

Your freelancing will become much easier.

Read More
Andy Strote Andy Strote

Re-focus Your Freelance Business To Attract Long-Term Clients

Freelance work is easier if you have long-term clients who give you one project after another.

You don’t compete for the work, you become an expert in their business, and you spend most of your hours on billable projects.

Here’s what you need to know to find and keep long-term clients.

Read More
Andy Strote Andy Strote

How to Turn Your Ideas Into Action

Here’s how to turn ideas into action: you start writing.

Writing forces you to think and make progress. If you only keep ideas in your head, they go round and round. You get nowhere.

Everything changes once you write down your ideas. Now you can move on, build on them, make progress. Here’s how…

Read More